We all know Ralph Lauren. The man is a cultural icon; the clothes are the epitome of true American style. In celebration of the season ahead, rugby star Israel Falou and model Jessica Gomes embodied Polo’s downtown, effortless cool, showing off the new Autumn Winter collection in a stunning collaboration with the much-loved brand.
So what’s new for the season ahead?
For Autumn Winter the Polo Ralph Lauren legacy has been reimagined to celebrate the spirit of Polo. Seen in the brand’s menswear and womenswear collections alike, iconic heritage meets modern irreverence, allowing each garment to reflect the stride of contemporary living.
Staying true to the brand’s philosophy of living the dream, this season men can expect garments that will complement their expansive lifestyle, mirroring their impeccable taste. Grounded in tonal shades of navy, olive and grey, vintage favourites will be offered alongside fresh, contemporary classics – pieces redefined by new fits and fabric treatments, along with unique finishes.
“What’s exciting to me right now is the look of new traditionalism. It’s an authentic way of dressing with an individual, counter-culture style that is the foundation of my Polo brand. It’s cool and confident—dressed-up without losing its ease and originality,” Ralph Lauren said.
The resulting look is one characterised by modernity and understated easy, where the rugged meets the refined, and a signature sense of cool.
This contemporary spin on timeless design continues in the Polo Ralph Lauren autumn womenswear collection, a sophisticated collection presented with a lighthearted touch and an animated spirit.
Designed to suit a life of both elegance and adventure, there’s a more youthful and sexy edge to Polo’s aesthetic this season, for the woman who needs to segue from city to country, and from morning into night.
“The Polo girl is a fashion girl. Her clothes are cool and sophisticated, with an eclectic styling that is unexpected and individual. It’s a confident look, beyond trend: modern, elevated and quintessentially Polo,” Ralph Lauren said.
Signature silhouettes are softened, delivered in luxe fabrics of pure gray, caramel and black.
Ralph Lauren once said that what he does is about living. What he creates is not about clothes, but rather, about how they transform the people who wear them. We’re looking forward to stepping into the latest Polo Autumn Winter collection, to experience a legacy reimagined for a contemporary life.