Never just a fashion parade nor a presentation, the biannual David Jones Fashion Launch is always a grand show. Last season, Daniel Johns entertained with a live concert; and for Autumn/Winter 2016, it's the award-winning contemporary dance group from Sydney Dance Company performing alongside the season's best Australian and international fashion.
It was part-fashion show, part-dance performance right from the start, with international supermodel Catherine McNeil opening the show, dark and moody in Christopher Esber, followed by Jessica Gomes in a high pony, looking hot to trot in a body-hugging, off the shoulder dress with thigh-high slits. No cookie-cutter looks here then, and nor were there any for the rest of the show.
Indeed there was a sense of individuality and creative expression throughout with the dance studio inspired runway holding host to Ellery's trademark flares either tied down or left loose; the surprising gender neutral pieces by Akira and Ted Baker, modelled with aplomb by both male and female models; and the free-flowing pieces from Camilla, Willow and Michael Lo Sordo. Not least were the masterful and evocative movements of the dance group, skillfully choreographed by SDC Artistic Director Rafael Bonachela, who wove in and out of the catwalk amidst the models. (Read our interview with Rafael Bonachela about the collaboration here.)
The mens' fashion was equally adventurous with stand out looks from Calibre, Jack London and new label, Project A. In a sweet tribute to the other David Jones, the late David Bowie, a Keren Ann version of his iconic song, "Life on Mars" came on as the international menswear labels including Ted Baker
, Paul Smith
and and Hugo Boss, modelled by ambassador Jason Dundas, came down the catwalk.
The show ended with a dramatic finale showcasing a crescendo of the season's key trends from Camilla and Marc. For Autumn\Winter 2016, prepare to move to your own beat.
Missed the show? Watch the highlights from the runway: